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14 Feb

Goojje launches in China



A new search engine by the name of “Goojje” has been launched in china with a very similar branding to that of Google.

The syllable “jje” in word Goojje is similar to the Mandarin word for older sister (jiejie), thus dubbing the browser as the older sister to Google.

The browser currently has restrictions which filters searches for sensitive content in accordance with Chinese regulations; the California-based firm launched in 2006 said it would only remain in China if the government would relax their censorship.

Google has decined to comment on the subject matter

Source – BBC



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